Your Way into Glamping in Italy


The Heartland cooperative is the home of sustainable tourism in Italy: yurts, safari tents, tipis, rural networking and much much more. It is based at Heartland, our site in the beautiful Majella Mountains of Abruzzo, Central Italy, where we have an evolving event centre and campground. The cooperative was created with rural development in mind, especially of abandoned lands in Abruzzo. We have some of the biggest names in the Glamping movement on board, so can offer a full package to every place, from site design to business plans, and of course the making and supply of tents. We welcome you to this sustainable revolution.

Look through the website, and get in touch..


A new type of themed experience

The Heartland Campground is a new form of campsite experience, one that is focused on circular economy. It is a wild mix of camping and transformation.

It is designed to bring us all back into the magic of tribal life, through living in nature in nomadic tents, and is modelled around group consciousness work and off-grid living. We are pioneering a movement of regenerative tourism in Italy, a model for rural areas that can act as a go between public and private sector, rewilding and farming community.

Heartland Campground

This campground allows visitors to do more than just camp in nature, but to discover the core of being part of a greater whole.

Transformational Events

Our Events are always designed around consciousness, as a tool for the sharpening of awareness, alongside sustainable tourism and well-being.

Ideas for Sustainable Tourism in Italy

There is a Glamping revolution happening in Italy, as a part of rural regeneration. If you are looking to set up a glamping site in Italy you have come to the right place,


lovely work, lovely play, lovely food

There’s nothing like getting your hands dirty working on the land, seeing results and having the satisfaction of being part of a project – developing and growing, learning new skills doing something you may never have even thought of doing.

Circular economy models ask us all to think about new ways in which we can work together, in our mind the largest impact one can have is to change one person who can in turn change another hundred, working with Heartland gives you that chance.


© 2024 Spirits Heartland of Intent